Latest ARDA Research Shows...Lots of Marketing Money Is Being Thrown Away
June 17, 2013
According to the latest ARDA research released, here´s a snapshot of the average timeshare owner in the United States:Median Age: &nb
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Vacation ownership is becoming a mainstream travel product. Continued growth based on number of units sold and an increasing number of international brands has placed this segment in a very strong position. As the market continues to grow there is an increasing demand for clear and engaging sources of information on the key issues and components of vacation ownership, from both hospitality management students and the public.
This book updates hospitality students in this vacation sector, provides the key background information, explanation of the growth, the components to vacation ownership management and an overview of opportunities in vacation ownership management.
Timeshare Management provides the understanding of the financing, marketing, sales, management, and human resource issues surrounding the subject - vital to any hospitality and tourism student.
* Provides an overview of vacation ownership management by sharing the segment´s history, terms, and rules
* Offers skills that are necessary for success in this segment
* Establishes best practice examples through a case study format
Our Price: $45.00
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